The project is creating a gothic visual expression for the customers to discover step by step with their visual & tactile senses. The design uses black and white accents on a vintage, textured paper with detailed embossed elements. The combination of textures gives a more complex depth to the whole composition. More important, the packaging design project tells its story, the story of King Goth, engaging the customers in this gothic adventure.
Also check out King Goth - how it is made video.